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Blog Entry# 5482208
Posted: Sep 20 2022 (20:54)

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Last Response: Sep 20 2022 (20:58)
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Sep 20 2022 (20:54)  
TouristerDivyanshu^~
TouristerDivyanshu^~   173604 blog posts
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Entry# 5482208              
How does a credit card company make money?

Most of us know how credit cards work but very few of us know how credit card companies make money and their business model.
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Sep 20 2022 (20:57)
TouristerDivyanshu^~
TouristerDivyanshu^~   173604 blog posts
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Re# 5482208-10              
This is how the pre-tax ROA (Return on Assets) tree of a typical credit card business typically looks (Source: Nomura research report).
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Sep 20 2022 (20:57)
TouristerDivyanshu^~
TouristerDivyanshu^~   173604 blog posts
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Re# 5482208-11              
So how are newer players disrupting the market?
1. They are able to reduce credit costs by building their own credit models and using analytics to minimise defaults.
2. They are able to build scalable technology to reduce operating costs.
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Sep 20 2022 (20:57)
TouristerDivyanshu^~
TouristerDivyanshu^~   173604 blog posts
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Re# 5482208-12              
3. They are able to offer a better experience to customers and give higher discounts and offers to acquire customers. However, high discounts may not be sustainable.

What are the challenges for these players?
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Sep 20 2022 (20:57)
TouristerDivyanshu^~
TouristerDivyanshu^~   173604 blog posts
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Re# 5482208-13              
These players lack the vintage and scale of operations of older players. So interest costs are higher. And much of the growth has been due to equity funding.

Once that funding dries up, the business model is yet to be proved.

I
...
more...
will be going over SBI cards in the next thread.

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Sep 20 2022 (20:58)
TouristerDivyanshu^~
TouristerDivyanshu^~   173604 blog posts
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Re# 5482208-14              
Source- Anshul Gupta
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